The World Has Changed: What Every Business Owner Needs to Know About AISEO

Tomorrow, at the Business Expo at Hinton Works in Hinton St Mary, we'll be discussing one of the most significant changes in how customers find businesses -ever.

AI-powered tools like ChatGPT, Perplexity, and Google's AI-enhanced search are changing how people discover businesses. More and more people are turning to AI to answer questions, make recommendations, and guide decisions -including where to spend their money.

Who Should Care About This?

This matters if you're:

• A local business owner who relies on word-of-mouth and reputation
• A service provider seeing competitors appear in places you don't
• Consultants witnessing stagnant web traffic
• Hospitality businesses challenged by larger chains with stronger online presences
• Any business owner who recognizes that things have changed but feels unsure about the next steps

What We'll Cover at the Business Expo

Expect a practical, accessible, and actionable session designed to provide clarity:

✅ What LLMs are and why they impact your business - explained clearly ✅ How customers are using AI to find businesses - with examples ✅ Why Google reviews are now your most valuable marketing asset ✅ Simple, actionable steps you can implement today to enhance your AI visibility ✅ The role content, structure, and trustworthiness play in this new environment ✅ What AISEO entails and why neglecting it is no longer an option

Want to Future-Proof Your Business?

At Okapi & Co, we specialize in helping businesses adapt to AI-powered search. Whether you require an AISEO audit and strategy, assistance improving your Google reviews and online reputation, training for your team on utilizing AI tools, or a speaker for your business group or Chamber event -we're here to help.