AI SEO and GEO Strategy
Plain-English thinking on AI search, generative engine optimisation, and getting your business found.
GEO is becoming citation-first. Here's what that means for your business.
Why AI citations matter more than rankings in 2026. Practical actions for improving your visibility in AI Overviews, from extractability to entity clarity.
Content Freshness for AI Citations: Building a Refresh Engine for Your Cornerstone Pages
AI systems reward fresh content. Learn how to build a monthly refresh workflow that keeps your cornerstone pages competitive for AI citations.
Google AI Features: What Google Actually Says (and What You Should Do)
Cut through the hype. Here's exactly what Google says about AI Overviews, what it doesn't, and the 30-day action plan that actually matters.
GEO Measurement Without the Hype: A Practical Prompt Audit Workflow
Stop guessing about AI visibility. Learn a simple, repeatable prompt audit workflow to track citations, brand mentions, and answer drift across AI engines.
How to Build AI Tools and Automations Using Claude: The Prompt Engineering Story
Learn prompt engineering and how to build AI tools and automations with Claude in minutes. Includes real examples and frameworks for effective prompts.
AI Search for Beginners: 7 Website Fixes to Help You Show Up in AI Answers
Simple website fixes to help your business show up in AI search results and answers. Learn what AI tools need to find your business.
The February 2026 Discover Core Update
If you get meaningful traffic from Google Discover, you have probably seen volatility over the past few weeks.
AI Training in Shaftesbury: What We Covered and What Comes Next
We ran our first AI training session for local businesses at the Wincombe Centre in Shaftesbury. Here is what we covered, what people found most useful, and how to book your own session.
You're Already Doing SEO. So Why Do You Need GEO As Well?
SEO gets you into a list of search results. GEO gets you named in the answer. Learn why your business needs both and what happens if you only focus on one.
How to check if your business is invisible to AI search (and what to do about it)
Learn how to check if your business appears in ChatGPT, Gemini and Perplexity. Free GEO diagnostic tool shows where you rank in AI search results.
How to Get Found in Your Area by AI and Search Engines
A practical guide for business owners who serve a specific area and want to make sure customers can actually find them
Best GEO Agencies in the UK (2026): Who Is Actually Doing AI Search?
Most agencies claim to do GEO. Few actually understand it. We reviewed the top generative engine optimisation agencies in the UK so you do not have to.